Best in 2014/11/24 - 11/30


Spotify as a simple case study in making something people want

Medium download

A passage in theNew Yorker long form piece this week on Spotify really illuminates the key parts of what we spend a lot of time trying to help founders create: Something people want.

Problem: Piracy was how people did it at the time.

“It came back to me constantly that Napster was such an....
2014/11/25 450

Best in 2014/09/15 - 09/21


Why we have a core value of transparency at our startup, and why the reasons don't matter

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Since the beginning of Buffer, we've always shared all of our learnings and failures. Over time this developed into a more defined goal and principle as part of the values of the company.

Since we defined our value of transparency within the culture as "Default to Transparency", we found many....
2014/09/21 401

Best in 2014/06/16 - 06/22


What Instacart taught us: Don't be a dreamer, be a creator

Medium backinblack case

YC S12 company Instacart is well on its way to being one of the iconic companies of our times. How it started has been covered before: Instacart founder Apoorva Mehta hacked his way into YC by sending me a six pack of beer. It was a cold and refreshing pack of 21st Amendment's Back in Black, as....
2014/06/17 390

Best in 2014/04/28 - 05/04


How we're trying to stay innovative as a 3.5 year old startup

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I think I’ve just about got to that point with Buffer where sometimes when I stop to reflect on things I think “wow, we’ve actually been doing this for a while now”. It’s about 3.5 years since I started Buffer as a very simple Minimum Viable Product, and we’re now 23 people and doing over $3m....
2014/05/03 75